Meg Choi is the Vice President of Growth at Wilshire Law Firm, where she leads all digital marketing initiatives. A strategic, dynamic, and innovative results-driven leader, Meg brings nearly 20 years of experience driving exponential growth and scale. She has developed data-driven, award-winning strategies across industries including technology, streaming, automotive, consumer, and legal sectors.
Known for fostering innovation and creating thoughtful consumer experiences, she pairs analytical rigor with creative vision to accelerate awareness, acquisition, engagement, and retention. An expert in developing and executing strong initiatives, she leads programs from conception through completion while cultivating strategic partnerships and cross-functional collaboration. Her leadership consistently produces resonant, profitable campaigns and uncovers new opportunities for expansion and growth.
Before joining Wilshire Law Firm, Meg held executive leadership positions overseeing brand, performance marketing, go-to-market strategy, consumer insights, creative, CRM, and operations teams. Her work has been honored by numerous organizations, including the Clio Awards, MarCom Awards, and GTM10 Awards. Meg earned her Bachelor of Arts in Mass Communications from the University of California, Berkeley and has shared her expertise in higher education as an advisory board member at the University of California, Irvine.